
At Cherie's Beach House
From the "Fifty Project"
Like most folks I do not have an unlimited budget for my photographic endeavors. I have some money available to invest in photographic paraphernalia. So what do I do? Purchase that really sweet Panasonic 7-14 mm zoom lens for my GH2, go whole hog and purchase Adobe Creative Suite 5, or upgrade to Lightroom 4 when it is released? Decisions, decisions,decisions.
It’s in cases like this that I envy the photographic professional. For them, the answer is simply, “will this purchase allow me to create sales?” Or, “how will this purchase pay for itself?” When you have a source of photographic income to offset photographic expenses, the answer is, “If it helps me sell something, I will buy it.” For the person such as me, possessing that unfortunate combination of amateur level income and professional equipment outgo, the choice is less obvious.
“Back in the good old days” the choices were simple. You could buy gear to make photographs with or you could buy supplies such as film, paper and chemicals. Now the choices are gear, software and supplies (now known as ink and paper). Hovering over these choices is the ominous specter of compatibility. The hardware, the software and that unspoken master of all, the computer must be aligned perfectly at the proper level of operating system, software, firmware, drivers and various updates. If these components are not perfectly aligned, nothing really works well together. I found that out this summer when Photoshop CS4 refused to read the RAW files from my GH2. Purchases of individual components must be balanced with how they affect the rest of your photographic environment.
For years, my photographic world revolved around view cameras and platinum printing. I thought that was an expensive endeavor. Then I took up the digital version of photography. That’s when photography really got expensive.
Post Script – I wrote this entry about three weeks ago. Yesterday, I jumped on the Lightroom 4 bandwagon. The upgrade was under $100, so I said what the heck, let’s upgrade and be done with it. I downloaded the file from Adobe and was excited to get in on the “next big thing.” Well, at least until I hit the first dialog box. “Lightroom 4 must have Windows Vista or later to be installed.” Just as I mused in the preceding paragraphs; the computer planets must be aligned perfectly or all is lost. The first domino has fallen. Lord knows how many more will fall and how expensive it will be. Sigh.
So turns the hamster wheel of progress.